One system, three approaches – Slim, Smart and Lumina under the spotlight

This is not a text about which model is “the best” – because that depends entirely on you, your space, and your needs. What we want to do is show you three models and three different approaches: light and emotion, functional modularity, and minimalist elegance. You decide which one fits your brand the best.

They may look similar, but their functionality and applications set them apart. Slim, Smart and Lumina are three display frames designed to meet very different expectations. Each was created with a specific type of space and style of presentation in mind. Their construction, mounting method and visual possibilities differ – but they share one goal: to grab attention and represent your brand at the highest level during trade fairs, in showrooms, or in retail spaces.

Let’s start with what all three models have in common:

And now, what makes them different? Let’s dive in.

There are spaces where every centimeter matters – at trade shows, in a reception area, inside a shop window, near the entrance or in a compact showroom.

Slim is one of the most discreet variants – with a profile thickness of only 65 mm, it blends in without intruding on the space. It’s the perfect choice when all you need is a clean shape and the right graphic to do the talking.

In short:

If you move fast, attend fairs, conferences, and events regularly – you need a display that keeps pace with you. adFrame Smart is designed for exactly that – flexible, modular, and ready for action wherever you go.

In short:

Smart was created with long-term use in mind. You invest once, and it serves you season after season, adapting to new formats and new venues.

It also integrates smoothly with accessories: shelves, monitors, or brochure holders. It performs well as a stand-alone display, but also shines as part of a larger booth design.

When your brand needs the “wow” factor, adFrame Lumina delivers. This is a lightbox with RGB illumination that doesn’t just present graphics – it creates a spectacle of light and color. It works equally well during the day or after dark, always making a strong impression.

In short:

Lumina RGB enlivens the booth, draws people in, and transforms the space into an experience. Light sets the mood, color supports your brand, and the overall effect cannot be ignored.

Every model of lightboxes shares the same core advantages: excellent build quality, tool-free assembly, and modern design. Each is easy to transport, reconfigure, and update with new graphics.

Total freedom in customization – that’s what you get with our lightbox graphics. You can adapt them to your brand, your event, or your seasonal campaign. The design is up to you – add your logo, product photo, slogan, brand-coloured background, or even a full illustration.

Printing is done on fabric using sublimation, so the colours are vibrant, durable, and accurate.

When it’s time for a refresh – just swap the graphic, not the entire frame. Thanks to the SEG system (a silicone strip inserted into the frame), replacement is quick and simple, with no tools or special skills required. It’s a practical solution that keeps you agile while avoiding unnecessary costs and waste.

No need to guess – now you know the difference between Slim, Smart, and Lumina. Each was created for a different user and a different purpose. But they all share one thing: they’re designed to make your brand stand out – clearly and confidently.

Got questions? Want to see them in action? Check out the video, explore our gallery, and pick the model that hits the right note for your brand.